Social media can seem like a mind-field when you first start out so I’ve pulled together my top five tips for new startups that should set you down the path to success. Let’s get jump straight into them! 1.Focus your efforts on select networks Consider which social media...
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Here are our top tips for improving your PPC performance and make your budget work harder to get the results you want. Let’s jump straight into them: Tip 1 – Track Everything Don’t just throw money at paid advertising and hope it works. Make sure you are tracking every...
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When we first start working with a new client, we begin by taking a snapshot of their current website performance. By using Moz, a market leading SEO tool we can track numerous keywords which are important to their business and assess where they currently rank in Google. This information...
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What is HTTP? It stands for Hypertext Transfer Protocol and the ‘s’ in HTTPS stands for secure. What’s the big deal? For two key reasons: Security Ranking boost HTTPS become a major talking point within the SEO industry since Matt Cutts of Google announced that using SSL encryption will...
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For a lot of businesses, cost is a high influential factor when choosing from a selection of similar services (on face value anyway). We all love a good bargain and the bottom line is important but you often do get what you pay for. If you’ve not paid much...
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What is SEO? SEO is the acronym given to the longer phrase Search Engine Optimisation. This is the name given to the activity to influence search engines such as Google to improve your websites rankings for certain keywords. There are many search engines out there such as Yahoo, Bing, Ask.com to...
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